Welcome Export Distributor      

NEW online export website

In order to provide you with a simple and most up-to-date service, we have moved towards an automated export online purchasing system, which can save you time and money. This is a new breakthrough for our company, as we hope to provide you with more convenience through our online website. Visit us and log in on the top right hand corner of our export website: www.lanopearlexport.com

2008 Export Sole Distributor Offer Start at $10000* Only
Contact our export department now (pisan@lanopearl.com.au)
for a chance of a life time  to become sole distributor of potential skin care products from Australia.  

Become your own boss! By distributing Lanopearl products to your country.
Over 5 brands to choose from with over 150 items of beauty & health products.
Our export department is ready to assist you to achieve the business goal.  

Current Sole Distributor 
Thailand : lanopearl (Thailand) Co Ltd. Market channel : The Malls Department Store, 7 eleven , Watson , chemist , Beauty shops , Spa
Hong Kong : Department Store, Chemist, Beauty shops, Goft club
Malaysia : Beauty salon, Beauty shops
Taiwan : Beauty shop
Indonesia ( for Life Spring & Lamusco brand ) Market channel :  Chemist  

We welcome new distributors for certain countries. Please read general requirement for distributor. For more information please contact gino@lanopearl.com.au  

6  steps to become Export Distributor
Step 1 : read export distributor requirement
Step 2 : try our products
Step 3 : do market research & check FDA
Step 4 : write business proposal
Step 5 : approve & sign agreement
Step 6 : open office & showroom

General requirement for sole distributor.

• If it is a joint name with Lanopearl , new name needs to be approved by Lanopearl Australia

• Minimum investment for whole country distributor is $ 10,000 depend on country's population, income etc
• Bank statement need to shown before signing a contract
• Minimum deposit of $2,000-$5,000 before signing a contract ( will refund if FDA application is not successful)
• Minimum first order after approval from health department $10,000 - $20,000 
  

• Pro active , positive thinking, passion in health & beauty business Your lead a healthy lifestyle.
  
• Commitment to long term investment (min 5-10 years) expects the result within 2 - 3 years. Able to build the Lanopearl Brand in the long term
• We prefer no middle man (agent) you need to sell directly to customers in order to understand the market.
• Experience in health & beauty business - minimum 1 year or experience in retail or wholesale in other business at lease 5 years. For employee-must have 5 years experience in marketing field.
• Able to open company & apply certificate within 6-12 months
• Able to set up office, show room , store room and experience team with in  9 months after sign contract
• Able to do operation in sale, marketing & basic market research
• The owner need to contribute time in first year and ongoing year until business is stable
• Focus on enough volume (as per agreement) in order to make enough profit
• Must be able to distribute to all major cities and spread products to every city & town within 3 years
• Good communication skills
• You have second person to support you in this business  
• Selling the successful business to others needs to be approved by Lanopearl
• Decoration & artwork must be approved by Lanopearl Company during first year of operation. Major artwork & decoration still needs to approved by Lanopearl in the following year.

• Distributor Channel needs to follow the style of Lanopearl in sale, marketing, distribution, packaging, permits & licenses. Different idea will be accepted by discussion & approval by Lanopearl 

• Co-partner country distribution: distributor will help themselves in marketing & operation. Distributor needs to show us the photo of the activity (via e mail)
• Yearly business plan submission to Lanopearl once per a month before financial year start. Every Six months business report must show and state to growth discussion.
• No loyalty fee but Lanopearl will quote for all the cost of service. Free Marketing Support Lanopearl will supply exiting artwork, advertising, documents, training document according to actual cost
• Distribution period: 3+3+3 years (review every 3 years) 

• All decoration & floor plan & color  need to be approved by Lanopearl

• Warehouse should be under 30c temperature
• Office should present Lanopearl color theme
• All staffs should wear Lanopearl uniform

• Distributor needs to understand brand character & present the brand correctly ( color, style, positioning , price , image)
• Focus on brand value for long term benefit

• Lanopearl will offer the best price possible, distributor should get at lease 40-60% gross profit
• Price are set in Lanopearl export price list & maybe reviewed every year Our policy is not to increase price except under uncontrollable and unexpected condition.
• If price increase we will inform ypu within 60 days notice
• Oversea payment by TT or LC , partly( 50%) credit may be provided after 1 year of trading with credit limited.
• Distributor must control the payment strictly  in order to be in L group customers ( L group will get better offer & support )

• Marketing plan needs to be submitted 1 month before financial year start & approval & discussion first before action
• At lease 10% of budget must contribute to advertising & promotion ( 5%  contribute by Lanopearl every 6 months (next order credit note) , 5 % by distributor - needs to summarise the expense or show picture)
• Art work of English newsletter supplied every 2-3 month ( you can modify in your own language).
• Artwork of advertisement will be provided in English or Chinese depending on the campaign
• Free gift promotion will be recommend 2 months before promotion
• Published in magazine & newspapers will send to you (for sample) with the order or Separate.
• Shelf design, product display  & shelf display condition will be supply
• Major event should be held at least once a year for promotion eg launch new products, yearly award function
• Exhibition (health &beauty)
• Radio & magazine & brochure  advertising is important
• Free sample include sachet  of 2% of total invoice will be contributed by Lanopearl
• If the need of sachet more than 2%, distributor need to pay for the cost ( or we can send bulk to pack in your country & supply art work)
  
• Distributor need to have system of keeping database of customers, sale area & map & customers group
• At lease one marketing manager who has minimum 4 years experience. 

• Within 6 months distributor should have at lease 1-2 sale person , sale manager  should have at least 4 years experience in beauty field
  
• Sales team need to be trained every month & discuss potential problems

• Distributor should increase total sale at least 10-20 % / year
• Should make at least 10-15% return of investment
• Total stock should be 2-3 months supply
• Cost of stock should be 2-3 times of total sale

• Lanopearl will launch new products at least 6 products per year  and may discontinue some products if need
• If distributor want to make new products , minimum volume of 2000 units or as per agreement

• Distributor is responsible for the liability of the products while in possession.
• Distributor are encouraged to have insurance for products in warehouse. 

• English & Chinese product manual will be provided
• Part of VCD of product presentation  of company will be provided
• Training for staff should set up at least once every 2 months
• All staff must pass the exam of " basic sale level 1" every staff must know all the products & use some of the products ( free products for staff)

1. Basic investment for wholesale distributors 
   • Show room with Lanopearl design shelf
   • Marketing & promotion plan (how to promote the products)
   • Sales team ( can visit target customers, shops, chemist)
   • Accountant & customer service support
   • Warehouse or Storage to keep the products
   • All design must be strictly approved by head office ( to make sure brand consistency in different country is presented)
   • All of the above should be ready before operation, Amount of capital  investment from  $10,000- $100,000. 
   • Contract period 3  years + option 3  years
   • Minimum first year order; small country - Est. $ A 5,000, big country $ A 20,000.
   • Market trial period is 3-6 months with market research.

Training 
• Monthly training to update product info to staff
• Every staff need to have exam to be sales person, exam will be different level, and certificate to be provided.