Welcome Export Distributor
NEW online export website
In order to provide you with a simple and most up-to-date service, we have moved towards an automated export online purchasing system, which can save you time and money. This is a new breakthrough for our company, as we hope to provide you with more convenience through our online website. Visit us and log in on the top right hand corner of our export website: www.lanopearlexport.com
2008 Export Sole Distributor Offer Start at $10000* Only
Contact our export department now (email@example.com)
for a chance of a life time to become sole distributor of potential skin care products from Australia.
Become your own boss! By distributing Lanopearl products to your country.
Over 5 brands to choose from with over 150 items of beauty & health products.
Our export department is ready to assist you to achieve the business goal.
Current Sole Distributor
Thailand : lanopearl (Thailand) Co Ltd. Market channel : The Malls Department Store, 7 eleven , Watson , chemist , Beauty shops , Spa
Hong Kong : Department Store, Chemist, Beauty shops, Goft club
Malaysia : Beauty salon, Beauty shops
Taiwan : Beauty shop
Indonesia ( for Life Spring & Lamusco brand ) Market channel : Chemist
We welcome new distributors for certain countries. Please read general requirement for distributor. For more information please contact firstname.lastname@example.org
6 steps to become Export Distributor
Step 1 : read export distributor requirement
Step 2 : try our products
Step 3 : do market research & check FDA
Step 4 : write business proposal
Step 5 : approve & sign agreement
Step 6 : open office & showroom
General requirement for sole distributor.
- Name :
- We prefer to set up Lanopearl or Re-Birth + country company name only eg lanopearl(Thailand)Co Ltd.
- If it is a joint name with Lanopearl , new name needs to be approved by Lanopearl Australia
- Investment :
- Minimum investment for whole country distributor is $ 10,000 depend on country's population, income etc
- Bank statement need to shown before signing a contract
- Minimum deposit of $2,000-$5,000 before signing a contract ( will refund if FDA application is not successful)
- Minimum first order after approval from health department $10,000 - $20,000
- General qualification of the owner
- Pro active , positive thinking, passion in health & beauty business Your lead a healthy lifestyle.
- Commitment to long term investment (min 5-10 years) expects the result within 2 - 3 years. Able to build the Lanopearl Brand in the long term
- We prefer no middle man (agent) you need to sell directly to customers in order to understand the market.
- Experience in health & beauty business - minimum 1 year or experience in retail or wholesale in other business at lease 5 years. For employee-must have 5 years experience in marketing field.
- Able to open company & apply certificate within 6-12 months
- Able to set up office, show room , store room and experience team with in 9 months after sign contract
- Able to do operation in sale, marketing & basic market research
- The owner need to contribute time in first year and ongoing year until business is stable
- Focus on enough volume (as per agreement) in order to make enough profit
- Must be able to distribute to all major cities and spread products to every city & town within 3 years
- Good communication skills
- You have second person to support you in this business
- Selling the successful business to others needs to be approved by Lanopearl
- Decoration & artwork must be approved by Lanopearl Company during first year of operation. Major artwork & decoration still needs to approved by Lanopearl in the following year.
- Distribution Channel
- Distributor Channel needs to follow the style of Lanopearl in sale, marketing, distribution, packaging, permits & licenses. Different idea will be accepted by discussion & approval by Lanopearl
- Distributor must not change the presentation of products such as the
packaging & color scheme.
- Distributor must not sell other products that will be conflicted with lanopearl products.
- Distributor must not have sub distribution unless approved by Lanopearl
- Type of distribution
- Co-partner country distribution: distributor will help themselves in marketing & operation. Distributor needs to show us the photo of the activity (via e mail)
- Yearly business plan submission to Lanopearl once per a month before financial year start. Every Six months business report must show and state to growth discussion.
- No loyalty fee but Lanopearl will quote for all the cost of service. Free Marketing Support Lanopearl will supply exiting artwork, advertising, documents, training document according to actual cost
- Distribution period: 3+3+3 years (review every 3 years)
- Office & show room & warehouse & stationery
- All decoration & floor plan & color need to be approved by Lanopearl
- Warehouse should be under 30c temperature
- Office should present Lanopearl color theme
- All staffs should wear Lanopearl uniform
- Distributor needs to understand brand character & present the brand correctly ( color, style, positioning , price , image)
- Focus on brand value for long term benefit
- Price & payment
- Lanopearl will offer the best price possible, distributor should get at lease 40-60% gross profit
- Price are set in Lanopearl export price list & maybe reviewed every year Our policy is not to increase price except under uncontrollable and unexpected condition.
- If price increase we will inform ypu within 60 days notice
- Oversea payment by TT or LC , partly( 50%) credit may be provided after 1 year of trading with credit limited.
- Distributor must control the payment strictly in order to be in L group customers ( L group will get better offer & support )
- Marketing plan needs to be submitted 1 month before financial year start & approval & discussion first before action
- At lease 10% of budget must contribute to advertising & promotion ( 5% contribute by Lanopearl every 6 months (next order credit note) , 5 % by distributor - needs to summarise the expense or show picture)
- Art work of English newsletter supplied every 2-3 month ( you can modify in your own language).
- Artwork of advertisement will be provided in English or Chinese depending on the campaign
- Free gift promotion will be recommend 2 months before promotion
- Published in magazine & newspapers will send to you (for sample) with the order or Separate.
- Shelf design, product display & shelf display condition will be supply
- Major event should be held at least once a year for promotion eg launch new products, yearly award function
- Exhibition (health &beauty)
- Radio & magazine & brochure advertising is important
- Free sample include sachet of 2% of total invoice will be contributed by Lanopearl
- If the need of sachet more than 2%, distributor need to pay for the cost ( or we can send bulk to pack in your country & supply art work)
- Distributor need to have system of keeping database of customers, sale area & map & customers group
- At lease one marketing manager who has minimum 4 years experience.
- Sales team
- Within 6 months distributor should have at lease 1-2 sale person , sale manager should have at least 4 years experience in beauty field
- Sales team need to be trained every month & discuss potential problems
- Distributor should increase total sale at least 10-20 % / year
- Should make at least 10-15% return of investment
- Total stock should be 2-3 months supply
- Cost of stock should be 2-3 times of total sale
- Yearly order should be more than $10,000 in order to make profit
- New products
- Lanopearl will launch new products at least 6 products per year and may discontinue some products if need
- If distributor want to make new products , minimum volume of 2000 units or as per agreement
- System & report
- Distributor need to develop written system of operation within 2 years after signing a contract , the system must include problems & solution
- 6 months report to Lanopearl , yearly plan one month before financial year
- Intellectual property & confidentiality
- Trade mark will be register by Lanopearl cost but distributor must protect the trademark
- Register of certificate will be distributor cost
- Distributor must keep all information confidentially & must not use information to create their own brand
- Liability and insurance
- Distributor is responsible for the liability of the products while in possession.
- Distributor are encouraged to have insurance for products in warehouse.
- Each party is able to terminate this contract with 60 days notice if each party is in breach of its obligations under this agreement
- Quality & return policy
- If distributor find out that the products is not in standard please inform Lanopearl within 7 days
- Please note that most cream must not expose to the sunlight. Best to keep under 30C . You can recommend customer to keep in the fridge but not compulsory if you will finish within 3-6 months .
- English & Chinese product manual will be provided
- Part of VCD of product presentation of company will be provided
- Training for staff should set up at least once every 2 months
- All staff must pass the exam of " basic sale level 1" every staff must know all the products & use some of the products ( free products for staff)
- Accountant need to be transparency
- Lanopearl strength
Export Distributor guide line (short version)
- Approved by Australian certify organic (ACO) both farm at Blue Mountains and Organic Factory in Sydney
- First certify organic company for tourist market in Australia, opportunity to grow in organic sector ( 35-50% current growth)
- First Placenta cream ( full range) in Australia
- Approved by Halal
- GMP standard (95% of products)
- 12 years Established brand in Australia eg Rebirth( most popular placenta cream in Australia) ,Lanopearl , Life Spring, Lamusco
- Established customers in Australia eg Sydney, Melbourne& Perth Airport, Bangkok airport & 7 eleven in Thailand
- Export to over 10 countries
- Quality reputation & innovative & star product eg Rebirth Placenta, Lanopearl serum
- 100% Australian own business , stable supply & policy
- Basic investment for wholesale distributors
- Show room with Lanopearl design shelf
- Marketing & promotion plan (how to promote the products)
- Sales team ( can visit target customers, shops, chemist)
- Accountant & customer service support
- Warehouse or Storage to keep the products
- All design must be strictly approved by head office ( to make sure brand consistency in different country is presented)
- All of the above should be ready before operation, Amount of capital investment from $10,000- $100,000.
- Contract period 3 years + option 3 years
- Minimum first year order; small country - Est. $ A 5,000, big country $ A 20,000.
- Market trial period is 3-6 months with market research.
- Marketing plan & Promotion
- At least 10 -15 % from total sale is spent for marketing budget
- Regular advertisement for target customers
- Promote the brand "leading brand from Australia"
- Event & function to promote the brand at least 1 or 2 times a year.
- Ability to make brochure & promotional material
- Quarterly newsletter will send to target customers
- Web site ready for customers and possible e-business
- Quarter promotion with free gift or premium product
- Sales Representative
- Experience sale team enough to present the product to target Customers for the entire region in the country.
- We supply products with our Lanopearl display shelf only.
- Need to have customer's database & strategy plan for target customers
- Total sale should be increase at least 10% per year
- Total purchase from Lanopearl Australia should increase at least 10/year.
- Report of total sale should be done monthly or quarterly.
- Pricing control to be the same (with shelf talk indicate the price)
- Price will be the same for the whole country
- Wholesale discount will be depend on the volume
- Lanopearl policy is not to increase the price but will lower the price
if customers buy more. This is applicable for wholesale customer only
- Support from Lanopearl
- Austrade support
- Advertising support according to sales performance, we will give 20% - 50% of the total cost of advertising. ( plan 6 months in advance )
- Artwork, poster, and brochure support. Standard ones will be provided but for local promotions, it will be on your cost.
- Registration support by Lanopearl is free of charge / payment is required if Australian government charge
- Yearly Award for sale & performance achievement
- Master design for shelf & display material will be designed by Lanopearl
- Monthly training to update product info to staff
- Every staff need to have exam to be sales person, exam will be different level, and certificate to be provided.